Whenever I stop and look around the supermarket, I’m always presented
with a dilemma. One package says it has
whole grains that will help me live longer. Another package says it has a full
serving of fiber and omega-3’s that are “heart healthy,” or whatever
that means. Well, as a former marketer, I’m
here to say that I’ve had enough with all this scumbag marketing,
and it’s time to get back to the actual content of real food.

Nelly and I probably differ in our meanings of a “dilemma,” but I doubt there were 15 different fruits and vegetables on the set of this music video.
Awhile back, I posted this video showcasing how, through
diet alone, one woman was able to fight and regain her life after being diagnosed
and suffering from multiple sclerosis.
Perhaps unsurprisingly, it made me very introspective and I started
taking careful inventory of what I ate.
What was “natural,” but still man made?
What was synthetic? And most
importantly, what was actually healthy? I never realized that figuring out the latter
can be a rather tricky task when it comes to processed foods (ahem, if you have
to think about whether or not something is healthy, it’s probably not).
So my solution was a simple experiment: try to eat a
combination of 14-15 different fruits and vegetables a day, and it should all
take care of itself.
14 to 15
different fruits and vegetables in one day.
I told one of my close friends about this experiment,
and he said “I don’t know, 14-15 just seems really arbitrary.” I said, “why yes – that’s exactly the point!”
Huh?
Think about how many fruits and vegetables you eat in
one day. I’m not talking about a slice
of tomato here or there on a sandwich.
I’m talking about an actual palm size serving. Now think about eating 15 different fruits
and vegetables in one day – it’s extremely tough to do! It goes without saying that you’ll probably
have double down on the salads, but most importantly, it saves you from all the other crap you’re not eating.

Want those wheat thins for an afternoon snack? Well, not if you’ve only consumed 8 fruits
and veggies and it’s after 4 PM. You
better get cracking to make your quota by the time you hit the hay.
Would you like proof that it can be
accomplished? Here’s a list of only the
fruits and vegetables I ate in one day, next to the exact meal (all other
contents of that meal are left out for simplicity, and I neglected to put down a food twice
if I ate it with more than one meal)
(Breakfast) Sweet potato, black beans, spinach
(Pre-Workout aka Lunch #1) Strawberries, Blueberries,
Mangoes, Banana, Kale
(Post Workout aka Lunch #2) Carrots, Grape Tomatoes,
Sprouts, Chickpeas
(Late afternoon snacks) Apple, Pear, Clementine
(Dinner) Cauliflower
Eating like this will definitely have more of an impact on your wallet, but I look at it like this: you’re either going to pay for it
now or later. I’d much rather spend
money eating quality food that will help me live longer than any other
alternative. Worst case, I’ll be too full to
eat the other crap in the cupboard.
Best case? Maybe I’ll realize that I like a few more foods than I thought
I did.
I know I’m biased, but I think this method is a simple
way to eat well, and a really easy way to hold yourself accountable. Did you meet the goal or didn’t you? It really is that simple.

Alex Tankskey is the founder of The Movement Lab. A former marketer and Facebook surfer, Alex changed careers when he experienced how strength can transform your life. He's now a Strength Coach under the National Strength and Conditioning Association (NSCA), StrongFirst (SFG1), Functional Movement Systems (FMS), and a certified Precision Nutrition Coach (Pn1).